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Top Ten Reasons To Use Creation Stationssm
- "Idea fragments" are hard to explain back at the office; instead you leave the Creation Stationssm session with full-blown concept statements.
- In Creation Stationssm, high-potential ideas are screened with consumers for communications and persuasiveness as part of the session.
- Guarantees that you get beyond the top-of-mind, ho-hum, "been there, done that" stage to true innovations.
- Accommodates any size team from 6 to 20 in almost any conference center location. Additional corporate staff members may attend the mini Building Blockssm at no additional charge.
- The variety of ideation activities throughout a three-day session keeps enthusiasm and output at peak levels.
- Two groups of six people will produce more ideas than one group of twelve, so we limit the size of each Ideation Station and run as many small ones simultaneously as necessary.
- Creation Stationssm is not a "canned" approach: our design team modifies and adapts our exercises to meet your needs.
- Different team members go through different Inspiration Stations to approach each Ideation Session, enhancing the diversity of ideas being generated.
- Creation Stationssm goes beyond verbal stimuli alone, using the whole brain and all the senses to generate ideas.
- Your team works directly with consumers to discover their product needs and wants, both in a mini Building Blockssm test and in Initial Consumer Exposure.